WHAT PEOPLE ARE SAYING ABOUT THE BASICS

  • Implementation Partner, Sheppard Pratt

    “Parents were able to see that almost everything they do at home can be turned into a learning moment/opportunity for their children.”
  • Basics Trained Childcare Provider

    “I realize how important The Basics are and I can confidently convey this to parents.”
  • Parent

    “I can use simple everyday items I have at home to incorporate The Basics into my parenting practices.”
  • Implementation Partner, Head Start

    “Parents are expressing their interest in child development and consider The Basics a holistic experience.”

    The Basics
    Montgomery County, Maryland

    The Collaboration Council is working with community partners to implement The Basics in Montgomery County’s 20877 zip code.


    For more information and resources, visit The Basics Community Toolkit.

    Originally developed in Boston as the Boston Basics, this campaign is currently in use in over thirty communities around the United States, including Montgomery, Howard and Charles counties, and is also being implemented in other countries.

    The Basics campaign consists of five evidence-based parenting and caregiving principles that promote high-quality cognitive and social-emotional development among children 0-5.

    Para obtener información en español, visite boston.thebasics.org/es

    Explore the 5 Parenting and Caregiving Pillars

    Based on these five pillars, The Basics campaign supports community-level initiatives to improve early childhood outcomes, including kindergarten readiness. The Basics provides handouts, videos, and implementation guides to help communities teach parents and caregivers about the five pillars and their importance to children’s growth and learning.


    There are three strategies that communities use to implement The Basics:

    • Community Outreach and Awareness to spread The Basics to all areas of the community where parents and caregivers pay, play and pray.
    • Spatial Targeting to pick specific neighborhoods to saturate all areas with The Basics messaging and training.
    • Sectorial Targeting to focus most strongly on reaching parents and caregivers in a few highly targeted sectors such as healthcare, family service providers, and employers.

    Stay Connected!


    Implementation Partners

    • Montgomery County Department of Health and Human Services, Early Childhood Services
    • Sheppard Pratt
    • Montgomery County Public Libraries
    • City of Gaithersburg
    • Montgomery County Infants and Toddlers Program
    • Montgomery County Department of Recreation
    • Housing Opportunities Commission, Fatherhood Initiative
    • Montgomery County Public School & their Pre-K and Heat Start Programs at Emory Grove Summit  Hall, Washington Grove, Gaithersburg, South Lake Elementary Schools
    • Identity Inc.

    The Basics in Montgomery County focuses on zip code 20877.

    Parents and caregivers of children age 0-5 in zip code 20877: Would you like to be part of The Basics in your community?

    Send us an email with your name, contact information, and the ages of your children age 5 and under.


    The implementation of The Basics made possible with funding from:

    Montgomery County Department of Health and Human Services

    Visit Our Program Websites



    Contact Us

    Montgomery County Collaboration Council
    1803 Research Blvd., Suite 208,
    Rockville, Maryland, 20850 
    (301) 610-0147

    Our Mission Statement

    To Promote The Well-Being Of Children, Youth And Families Through Collaborative Partnerships.