Social Media Campaigns
We design social media campaigns to inform Montgomery County residents about the incidents consequences of substance use/misuse, safe storage and proper disposal methods, and prevention strategies.
In fiscal year 2022, approximately 929 pounds of medications were collected at six MCPD district stations.
In addition to flyers created specifically for Prescription Drug Take Back Day, targeted social media posts highlighted a different take-back location each month. In FY2022, a total of 15 posts reached approximately 53,560 County residents and had an engagement rate of 455.
Additionally, as a response to the COVID-19 pandemic and rise in mental health challenges among youth, social media posts encouraged youth to ask for help to address their mental health concerns.
- 1,534 total engagements
- 341,944 user impressions
- 345,427 Montgomery County residents reached